Public relations and communications executives’ (PR&C) ineffective artificial intelligence (AI) strategies to develop and apply ethical frameworks for AI implementation can negatively impact ...

In 2002, Amazon required every executive to master an unexpected skill: writing press releases for products that didn’t yet exist. Jeff Bezos mandated this—not as a writing drill, but as a litmus test ...

As a business executive who advises boards and leadership teams on navigating today’s volatile and disorienting communications landscape, I can confidently say that what we’re experiencing isn’t ...

Many professional roles revolve around communication, with understanding audiences and delivering effective messages being the core responsibility for a variety of career paths. Marketing and ...