Consumers are much more influenced by wine label descriptions than previously thought, new research has shown. Research by the University of Adelaide has shown that consumers are much more influenced ...

As journalists, we tell stories, weaving layers of detail into narratives that engage the public and help them make sense of their larger world. And yet, our melodic ledes and carefully woven bits of ...

I'm reading "The Psychology of Judgment and Decision Making" by Scott Plous. It's a really interesting book. Plous explains: "As the amount of detail in a scenario increases, its probability can only ...

One of the most common mistakes that is made when it comes to writing product descriptions is that copywriters simply describe the products instead of selling the items with the description to their ...

There’s an art and science to crafting compelling descriptions for used vehicles—and plenty of questions among dealers about how to make their descriptions shine online. One common misconception: The ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Large language models like OpenAI’s GPT-4 aren’t yet smart enough to replace most human writers, but they are good for generating more mundane types of business documents. In September 2023, the world ...

Believe it or not, YouTube is the second largest search engine in the world; only Google outshines it. And the user base for YouTube has long surpassed the one billion mark. So if you’re looking for ...

Rafael Tonon is an award-winning journalist, writer, curator, and researcher, covering food trends and the restaurant industry in Brazil and Portugal for Slate, The Washington Post, Epicurious, Atlas ...

Do meta descriptions still matter in SEO? Yes. But maybe not for the reasons you initially think of. Because you still need meta descriptions, there are some best practices you need to follow when ...

Research by the University of Adelaide has shown that consumers are much more influenced by wine label descriptions than previously thought. A consumer study by wine researchers at the University's ...