Inside Disney's Push to Turn Its Princess Brand Into a High-Margin Lifestyle Franchise (Exclusive)

The company is embarking on an ambitious plan to expand its Disney Princess line from toys to more premium products, with a ...
SFGate

Skip Disneyland After Dark Princess Nite for this princess-filled day instead

Disneyland Resort recently turned to its trusty princesses to recreate the magic — and lucrative demand — that encompasses its annual Oogie Boogie Bash. For $130, plus an optional $30 for parking, ...