The federal consumer watchdog agency on Friday proposed a rule to give virtual video game currencies protections similar to those of real-world bank accounts. The move acknowledges the explosion in ...

Roblox has appointed Mike Schoelch to the new role of head of agency partnerships, within its global brand partnerships and advertising division. He will lead agency relationship efforts in a bid to ...

WPP has partnered up with Roblox, an immersive gaming and creation platform, building on several years of collaboration on interactive 3D brand content and advertising. The alliance will help scale ...

Roskomnadzor, the Russian federal executive agency responsible for monitoring, controlling and censoring mass media and the internet, blocked access to the US-based online gaming platform Roblox on ...

Per UTA, KreekCraft’s transition to the agency highlights its “commitment to representing the most influential and dynamic talents in the digital space.” Per the agency, “UTA was first among the major ...

The agency’s creatives recreated VCCP’s headquarters Greencoat House, ordinarily found in London Victoria, on the platform with the aim of educating VCCP staff about the possibilities for advertising ...