Anne Hathaway wore a shimmery metallic dress in a video for the skincare brand Shiseido. The actress has been a global ...

Serge Lutens, the French fragrance brand owned by Shiseido Group, has opened its first standalone boutique in mainland China.

The Japanese brand launches a product with a special applicator and 18 micro-points that mimic professional aesthetic ...

A dynamic leader with a penchant for innovation, Yoshiaki Okabe currently serves as chief marketing & innovation officer (CM&IO), and chief brand officer for brand Shiseido. Having been with the ...

While Shiseido’s sales were relatively stable in 2024, boosted by an uptick on the domestic market, its operating profit tanked, falling 73.1% with the continuing deceleration in China and duty-free ...

Dina Fierro, SVP Web3/Metaverse at Shiseido Americas, shares her journey from fashion to PR and marketing, becoming an early participant of online communities and influencer marketing. She delves into ...