Ulta customers love this latest E.L.F. Cosmetics launch, giving the brush an average rating of 4.8 stars on Ulta.com. Fans of ...

Rare Beauty is entering its next chapter, unveiling a nationwide launch at Ulta Beauty set for Feb. 1.

The partnership is part of Ulta Beauty’s Unleashed strategy to help scale new businesses and will feature 100 new brands across several categories. Eligible UB Marketplace purchases earn Ulta Beauty ...

BOLINGBROOK, Ill.--(BUSINESS WIRE)--Ulta Beauty (NASDAQ: ULTA) today announced that UB Marketplace – a thoughtfully curated marketplace dedicated to beauty and wellness – is now live on ulta.com and ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. Ulta Beauty, the $12.1 billion beauty specialty retailer, on Oct ...

Beauty fans rejoice: Ulta's Black Friday sale is here. Luckily for shoppers who already have their Black Friday hands full, the beauty supplier will also be hosting a special Cyber Monday event come ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Ulta Beauty will increase the store count by 4% in 2025, and the lower valuation makes share buybacks more effective. Ulta lost market share for the first time in 2024, but the company is addressing ...

Ulta Beauty ended 2023 on an underwhelming note, with flaws in its print, including lackluster guidance, low comparable sales, and a questionable international expansion strategy. ULTA stock recovered ...