In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

As prices rose and demand followed, India’s consumer tech market revealed a deeper shift in aspiration, behaviour, and ...

Easing inflation, GST tweaks and stable commodity costs are lifting sentiment, but questions remain over the durability of ...

Subscription services are moving beyond app stores and direct sales channels to reach customers through ... Read More ...

Abstract: Mobile-based devices and systems are now a common feature of daily life. Mobile trade is a new and more powerful emerging technology. In addition to the fast progress of the increasing ...

Behavior components address How to do it? and Can we do it?, while Arbitrators decide What to do? 🧠 Meta-framework Integrate diverse methods in one decision-making framework. Why not combine ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

LONDON, Dec 18 (Reuters) - Zara has become the latest fast-fashion retailer to use AI to help create new images of real models in different outfits, speeding up the production process as part of an ...

When it comes to consumer advice, there aren't many publications as renowned — or even as old — as Consumer Reports. This nonprofit has been giving consumers honest advice on what to buy for the ...

Abstract: The patron conduct models utilized in ecommerce are based totally on the notion that know-how and predicting patron pastime requires information and modeling individual customer activity ...