Direct Line is an U.K. insurance company, with a business profile heavily geared to the motor segment. In 2022, its operating performance was quite bad as the company suffered from higher inflation, ...
Direct Line trades at a discount due to weak operating performance and turnaround program execution risk. Recent interest from Ageas in acquisition suggests potential undervaluation, but Direct Line's ...
Direct Line was founded in 1985 by Peter Wood and Martin Long as a personal lines insurance company that operated with a model of direct-only sales. In the early days, the business became synonymous ...
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