Rolex usually plays it close to the vest, but 2025 brought a broader, bolder mix of metal and print, spanning wrist, desk and bookshelf alike.

Will Smith, Leonardo DiCaprio, Ryan Coogler, and four other celebs flaunted stylish watches on the streets this week.

New year, new price tags ✓ Rolex raised its prices by almost 6% on some watches ✓ Are you upset, or do you see it as a fact ...

By Robertino Altieri, CEO & Founder of WatchGuys Rolex has officially implemented another US retail price increase as of ...