A video from Ken Paxton, a Republican primary challenger to Senator John Cornyn of Texas, depicted A.I.-generated imagery of ...

The Heritage Foundation ad is part of broader attempts by organizations to set their own narrative around the nation’s ...

When you’re constructing a retail marketing strategy, it can be helpful to use a popular marketing mix known as the four P’s ...

In today’s hyper-competitive e-commerce landscape, video has become one of the most powerful drivers of conversions—but also ...

Mobile email design demands precision, strategy, and a deep understanding of device constraints. This article compiles 16 ...

Sports streaming monetization depends on a platform’s niche and audience geography, with revenue typically driven by advertising and affiliate models. This case study from Adsterra outlines practical ...

Wix and Weebly are two well-known tools for building a website, but which one should you use? I compare their pricing, ...

Airtory, a global leader in creative ad technology, today announced a strategic integration with Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company. This ...

Learn about tombstone advertisements: written notices placed in public offerings to outline key securities details, designed ...

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.

Streaming ad spending is expected to surge 13% to $12.3 billion this year as advertisers shift budgets from declining traditional television. Viewers increasingly complain about loud, repetitive, ...

Apple is preparing to present more ads during searches on the App Stores, but has told advertisers they can't pay to get better positioning. Apple's note to advertisers and developers about this ...