A video from Ken Paxton, a Republican primary challenger to Senator John Cornyn of Texas, depicted A.I.-generated imagery of ...

OpenAI is beginning to test advertising on its popular ChatGPT platform, potentially opening up a multi-billion-dollar annual ...

OpenAI says ads will not influence ChatGPT’s responses, and that all ads will appear in separate, clearly labeled boxes directly below the chatbot’s answer. For instance, if a user asks ChatGPT for ...

When you’re constructing a retail marketing strategy, it can be helpful to use a popular marketing mix known as the four P’s ...

A retro campaign uses AI to give the football legend the Bo Jackson treatment.

In today’s hyper-competitive e-commerce landscape, video has become one of the most powerful drivers of conversions—but also ...

Mobile email design demands precision, strategy, and a deep understanding of device constraints. This article compiles 16 ...

Sports streaming monetization depends on a platform’s niche and audience geography, with revenue typically driven by advertising and affiliate models. This case study from Adsterra outlines practical ...

Wix and Weebly are two well-known tools for building a website, but which one should you use? I compare their pricing, ...

Airtory, a global leader in creative ad technology, today announced a strategic integration with Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company. This ...

Learn about tombstone advertisements: written notices placed in public offerings to outline key securities details, designed ...

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.