In May 2006, Pepsi received an unexpected letter claiming the writer had access to confidential Coca-Cola documents and ...

PayPal today announced the launch of PayPal's Transaction Graph Insights & Measurement program, providing merchants & advertisers with a unique, cross-merchant view into real shopper behavior, ...

NBCU is testing agentic systems that can automatically activate campaigns across its entire portfolio – including live sports ...

Launched at CES 2026, DV Authentic Streaming TV enables advertisers to unify premium content discovery, reporting, analytics ...

Agentic AI can be put to profitable use in enterprise-scale marketing efforts, although the mindset should be strategic not ...

Reddit introduces Max campaigns, a new automated campaign type designed to simplify setup, improve performance, and provide ...

The fitness brand's jarring new ad campaign channels anti-AI rage in a new ad campaign featuring distorted images and deepfakes of Pope Francis and Justin Trudeau.

Modern sunscreen campaigns still celebrate beauty but now frame it in the language of empowerment and self-care. Women are ...

Chick-fil-A's anniversary campaign gives the chicken chain the opportunity to attract more customers to its restaurants.

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Text message marketing is a powerful tool for reaching your customers. See some SMS marketing examples and adapt them to your ...