The success of a spate of cryptocurrency-related Super Bowl ads, led by an unorthodox Coinbase ad that successfully penetrated the mainstream, has been laid bare by new statistics indicating that ...
Crypto exchange OKX has seemingly called out rival exchange Coinbase in a new global ad campaign that argues “the system doesn’t need an update; it needs a rewrite.” OKX’s message came at the end of a ...
Coinbase CMO Kate Rouch reveals the brand strategy that took Coinbase from the doldrums of 2022 to the optimism of today. A generously moustachioed man in a cowboy hat is driving down a sun-baked road ...
Cryptocurrency exchange platform Coinbase has won Liquid Death’s eBay auction that offered brands the opportunity for the “biggest ad ever” through “tiny billboards” on the brand’s packaging. Launched ...
Coinbase Global Inc (NASDAQ:COIN) scored a screamer on Sunday by presenting a $7 million commercial during the Super Bowl LVI. The ad, a QR code through which registered users could... Coinbase Global ...
A new one-minute spot from Coinbase features an animated former U.S. President Abraham Lincoln on a penny pleading to be converted into digital form. Moving the United States dollar to a ...
Coinbase was apparently a victim of its own success thanks to its Super Bowl ad, one featuring a floating QR code, which generated “more traffic than we’ve ever encountered.” However, said traffic ...