Uranium prices rose in 2025 due to a historic evolution in the uranium market, with pressure on the supply sector to fuel a rising demand for nuclear power. The nuclear fuel market realizes that true, ...

The customer journey mapping software market demonstrated strong growth momentum with a valuation of USD 1.2 billion in 2024, reflecting rising enterprise investments in customer experience ...

As enterprises modernize, the question is no longer whether to use SAP or non-SAP tools, but how to make them work together ...

Discover the best marketing automation tools for enterprises in 2025 that leverage AI, streamline workflows, and enhance customer engagement. Explore our comprehensive guide to optimize your marketing ...

SAP customers will be able to achieve a new level of data sovereignty and independence by running workloads entirely within their own datacenters, the German ERP giant has promised. SAP Sovereign ...

Google says richer conversion imports give Google’s AI the signals it needs to improve attribution and drive stronger campaign results. Google is pushing advertisers to enrich the conversion data they ...

Conversion tracking tends to be one of those things advertisers set up once and then forget about, until something fails – big time. But in my 16 years of experience running Google Ads, I can ...

The Trade Desk on Thursday announced its first native app built for use with a separate cloud or data warehouse. It’s called the Connector App on Snowflake. The idea is to more readily connect sales ...

SAP now offers an enterprise data management platform to help enhance data accessibility and governance. I recently spent time in New York City with SAP leadership as they unveiled the company’s ...

Prior to SAP's Unleashed event last month, I braced myself for a barrage of agentic AI announcements. Every vendor is doing them, and I think we know why. Yes, SAP did issue some agentic news at ...

SAP today announced a substantial upgrade to its enterprise-wide data management offerings and strategy. Called SAP Business Data Cloud, the new offering is a managed software-as-a-service (SaaS) that ...