“It’s time for your lice check,” a woman who goes by “Ms. K” whispers directly into my ear as she starts running her fingers into my scalp and through each strand of hair. I’m in a dark room, Eastern ...

The video captures their chill atmosphere and showcases an ASMR Tokyo Head Spa experience. Mickey Rourke GoFundMe to help actor avoid eviction hits new milestone Unprecedented and unconstitutional: AG ...

ASMR has become all the rage on social media recently - with bizarre videos of people whispering into a microphone or tapping something to create a soothing sound surging in popularity. And now, ...

Three years ago, an idea from a colleague changed Holly Tanella’s business—and her life—forever. In 2022, Tanella—who owns BOHO Med Spa in Allen, Texas—was speaking with her social media coordinator ...

Fingers play lightly through your hair. The tantalizing and delicate smell of sweet orange. A soft brush traces across the ears. The prolonged ring of a singing bowl. The skin prickles with each new ...

ASMR-lovers in Toronto will soon have the chance to live out their TikTok For You Pages in real life as a brand-new 'ASMR spa' opens its doors. Oh, 2025. What an interesting time to be living in.

ASMR, short for autonomous sensory meridian response, has ballooned in popularity over the past 15 years. Julie Luther, who built a massive YouTube and TikTok following with ASMR videos, offers ...

Itching for some R&R? People seeking unconventional relaxation methods are shelling out hundreds of dollars for professional back scratches, according to The Wall Street Journal. Toni George, the ...

Add articles to your saved list and come back to them any time. When Jennifer Allen watched videos of space, she sometimes felt this peculiar sensation: a tingling that spread through her scalp as the ...

Forbes contributors publish independent expert analyses and insights. Kris Holt is a writer who covers video games and word games. Hey, folks! I hope your weekend is off to a great start. Let’s make ...

ASMR videos started as a fringe section of YouTube, but the industry has grown exponentially in the last decade — rough estimates say there are at least 25 million ASMR videos on YouTube alone, coming ...