Lego’s Smart Brick Gives the Iconic Analog Toy a New Digital Brain

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

Lego announces Smart Brick, the ‘most significant evolution’ in 50 years

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...
PCMag

I Saw a Lego TIE Fighter Change Colors and Make Laser Sounds at CES

Lego made its first appearance at CES 2026 and showed off a new Smart Brick, which changes colors, emits sound effects, and ...
autoevolution

LEGO Launches Technic Jeep Wrangler Rubicon Facelift, New Set Coming in March

Danish toymaker LEGO has refreshed the Technic Jeep Wrangler Rubicon range, the new version comes on March 1 to sell for ...