Rolex is set to increase its watch prices by seven percent on average for 2026, according to WatchPro. The Swiss luxury watchmaker increases prices every year, as do competitors Patek and Omega. The ...

Rolex has decided to close Carl F. Bucherer, following the 2023 acquisition of Bucherer AG by Rolex. The news broke via the Swiss newspaper Bilanz and marks a sudden end for the longstanding brand, ...

Rolex 4113, one of 12 made, smashes model record by over $1.2 million Dubai: A Rolex Reference 4113 has sold for a world-record $4.72 million in Dubai, marking one of the most significant Rolex ...

Rolex has released the Submariner Date Desk Clock, translating its iconic dive watch into a refined desk accessory Housed in an 80mm steel case, it comes with a Cerachrom bezel, Chromalight dial, ...

As the company that either invented or popularized the dive watch, the GMT watch, the first water-resistant watch, the first automatic watches, and much more besides, you could hardly downplay Rolex’s ...

When most people think about what makes a watch tick, a battery is probably the first thing that comes to mind. How else could it run, right? Well, Rolex, one of the most famous luxury watch brands in ...

There is a shortage of watchmakers in the U.S., which has vexed upstart American watch brands looking to grow. Rolex’s new school for watchmakers opened in Dallas last fall and includes 27 students in ...

If you got into watches during the last decade or so, there’s a very good chance the Rolex Daytona—or rather one particular Rolex Daytona—had something to do with it. For most of the first 50 years of ...

The Land-Dweller hauls Rolex back into the integrated-bracelet sports watch conversation for the first time since the 1970s. The last time we saw something remotely similar was the Oysterquartz and ...

Homeland Security Secretary Kristi Noem wore a $50,000 Rolex Cosmograph Daytona to a prison visit. Noem's watch choice sparked criticism about the Trump administration's populist image. Her Rolex is ...

With Felipe Nasr again leading the charge, “The Captain” has another crown in the Rolex 24 at Daytona. Nasr outdueled Porsche Penske Motorsport teammate Matt Campbell to take the checkered flag in the ...

We're in for another exciting weekend of racing at Daytona International Speedway. No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto racing in ...